What Business Goals Do We Help Our Video Production Packages Clients With?

At Shot Blast Media, we help our clients with a range of business goals via our video production packages services. Every client of ours has a different objective in mind, some being to increase sales, increase brand awareness and stay ahead of the competition.  The beauty of our subscription model is that it allows for regular video content which means that you can sustain your relationship with your audience for longer. We optimise the title, description, thumbnail and other metadata. The goal is to make sure that when people search for videos on YouTube or Google, your video will appear on top of the page in their search results. When it comes to video production, clients have specific goals in mind that they hope to achieve.  Understanding these goals is crucial for video producers to deliver a product that meets the client's expectations and addresses their pain points. What is a monthly video production package? Our video production packages aim to help businesses across Yorkshire by creating regular video content for their websites and social media channels, including YouTube. This aids businesses with brand awareness, product and service promotion, and gaining leads to generate more sales. For our video packages, businesses pay a monthly fee for the regular video content. Videos in this package will be 60- 90 seconds long, and filmed using half a day on your site. You will have a chance to check the edit and offer feedback before we send you the final video. We [...]

What Business Goals Do We Help Our Video Production Packages Clients With?2023-09-29T15:02:46+00:00

Types of Corporate Videos and When to Use Them

Video production has become an integral part of corporate communication strategies.  From promotional videos to training materials, corporate videos serve various purposes and cater to different audiences.  What is corporate video production? Corporate video production is essentially video commissioned by businesses, companies and organisations for their own sales and marketing purposes.  It includes advertising content designed for all digital channels such as websites, social media, sales meetings, exhibitions etc.  If a picture paints a thousand words, just imagine what corporate video can do. You only need to look on social media to recognise the power of media and its impact on business as we know it. Why should you use corporate video? People buy from people, swayed by messages with meaning and constantly on the hunt for a great story. The different types of corporate videos Understanding the different types of corporate videos and when to use them can greatly enhance the effectiveness of your video content. Promotional Videos Promotional videos are designed to showcase your company's products, services, or brand image. They can be used for marketing campaigns, product launches, or to create brand awareness. Explainer Videos Explainer videos are concise and engaging animations or live-action videos that explain a concept, product, or service in a simplified manner. They are ideal for introducing complex ideas or processes to your target audience. Training Videos Training videos are used for employee onboarding, skills development, or safety protocols within an organisation. They provide a cost-effective and consistent way to deliver training [...]

Types of Corporate Videos and When to Use Them2023-09-20T12:56:04+00:00

Interactive Training Videos: Engaging Your Audience Like Never Before

Interactive training videos have revolutionised the way organisations engage their audience in the realm of video production. Gone are the days of passive, one-way communication through traditional training videos.  What is an interactive video? Interactive video can provide a number of different clickable actions in relation to the content that is being watched. With interactive video production, companies can now create immersive and engaging experiences that captivate their viewers like never before. Health and safety training One key area where interactive training videos have made a significant impact is in health and safety training.  Safety is a top priority for any organisation, and providing effective training is crucial to ensure the well-being of employees.  Traditional safety videos often fail to fully engage learners, resulting in reduced retention and comprehension of critical information. By incorporating interactive elements into safety training videos, organisations can create an interactive learning experience that actively involves employees.  These interactive elements may include quizzes, simulations, decision-making scenarios, and branching narratives that allow viewers to make choices and see the consequences unfold in real-time. The benefits of using interactive videos The benefits of using interactive training videos for health and safety are numerous. Firstly, they enhance learner engagement by making the content more dynamic and participatory.  This increased engagement leads to improved knowledge retention as learners actively interact with the material presented. Secondly, interactive training videos provide a more realistic learning experience by simulating real-life situations employees may encounter on the job.  This realism helps employees better [...]

Interactive Training Videos: Engaging Your Audience Like Never Before2023-09-07T09:23:04+00:00

Notable Movies and TV Shows That Were Filmed in Leeds

Leeds, a vibrant city in West Yorkshire, has been a popular location for filmmakers and video production companies, including Shot Blast Media! Over the years, several movies have been filmed in Leeds, showcasing its diverse landscapes and unique architecture. The city's rich history and modern infrastructure make it an ideal backdrop for various genres of films.  From period dramas to contemporary thrillers, Leeds offers a versatile range of locations that can bring any story to life on the silver screen. One notable film shot in Leeds is The Damned United (2009), which tells the largely fictional story of legendary football manager Brian Clough’s ill-fated, 44-day reign, as the coach of Leeds United. The movie captures the essence of Leeds during the 1970s and features iconic landmarks such as Elland Road Stadium, home to Leeds United Football Club. This 2009 film was adapted from the 2006 bestselling novel “The Damned Utd”. The film used the real Elland Road football stadium for the scene where Brain Clough has a talk with the team in the tunnel facing the pitch.  Other locations used in Leeds include; Headingley Stadium, the former Cookridge Hospital site and a linen hire firm in Armley. Interestingly, the film has been criticised by the Clough family as they claim it was not a true story of events. Another film that utilised Leeds as its filming location is Brassed Off (1996), a heartwarming comedy-drama set against the backdrop of a colliery brass band.  This movie showcases various areas of [...]

Notable Movies and TV Shows That Were Filmed in Leeds2023-09-07T09:01:06+00:00

The Impact of Corporate Videos: Why Your Business Needs Them

Corporate videos have become an integral part of modern business strategies, offering a powerful tool for companies to effectively communicate their message and engage with their target audience.  In today's digital age, where visual content is increasingly dominating online platforms, corporate videos have proven to be highly impactful in capturing attention and conveying information. The process of corporate video production involves creating engaging and visually appealing videos that showcase a company's products, services, values, or brand identity.  What is a corporate video? These videos are carefully crafted to align with the company's goals and target audience, making them an effective marketing tool. Corporate video production is essentially video commissioned by businesses, companies and organisations for their own sales and marketing purposes. It includes advertising content designed for all digital channels such as websites, social media, sales meetings, exhibitions etc. If a picture paints a thousand words, just imagine what corporate video can do. You only need look on social media to recognise the power of media and its impact on business as we know it. Why does your business need corporate video? One of the key reasons why businesses need corporate videos is their ability to leave a lasting impression on viewers.  Through the use of compelling visuals, storytelling techniques, and professional production quality, these videos can evoke emotions and create a memorable experience for viewers. This can significantly enhance brand recall and recognition. Moreover, corporate videos offer businesses an opportunity to showcase their expertise or unique selling points [...]

The Impact of Corporate Videos: Why Your Business Needs Them2023-08-30T08:46:38+00:00

The Dos and Don’ts of Corporate Video Production

Corporate video production is an essential tool for businesses to communicate their message effectively and engage with their target audience.  However, it requires careful planning and execution to ensure that the final product meets the desired objectives.  In this section, we will discuss the do’s and don'ts of corporate video production to help you create impactful and successful videos for your business. DO: Define your objectives: Clearly outline the purpose of your corporate video. Whether it's to promote a product or service, educate your audience, or build brand awareness, having a clear objective will guide the entire production process. Plan ahead: Develop a detailed script and storyboard that aligns with your objectives. This will help you visualise the flow of the video and ensure that all key messages are included. Invest in quality equipment: Use professional-grade cameras, lighting equipment, and audio recording devices to capture high-quality footage. This will enhance the overall production value of your video. Using a video production company to create your corporate video is a good idea, as they will be able to film on the best equipment in the industry. Keep it concise: Corporate videos should be concise and engaging to maintain viewers' attention. Aim for a length between 1-3 minutes to deliver your message effectively without overwhelming your audience. Include a call-to-action: End your corporate video with a clear call-to-action that prompts viewers to take a specific action such as visiting your website, subscribing to a newsletter, or contacting your business for more [...]

The Dos and Don’ts of Corporate Video Production2023-08-10T14:42:02+00:00

Intermediate Level: Setting Up The Perfect Interview Shot

In this Alchemy of Film video course, Byron, Camera Operator & Editor at Shot Blast Media, will show you how to set up the perfect interview video shot, including using the camera, utilising your lighting, and directing your presentor/actor. Steph, our Sales & Business Development Manager, will show you the best position to stand in and how to perform a good interview on camera. Let us know what else you'd like to learn on our Alchemy of Film video courses! Back to courses Downloadable Content Members Forum

Intermediate Level: Setting Up The Perfect Interview Shot2023-08-22T14:45:53+00:00

The Importance of Regular Safety Training for Industrial Workers

Regular safety training video production is of utmost importance for industrial workers in order to ensure their well-being and prevent accidents in the workplace.  Health and safety should be a top priority for industrial businesses, and providing comprehensive training programs is a crucial aspect of maintaining a safe working environment. Safety training videos typically include a range of topics such as hazard identification, emergency procedures, proper use of equipment, and best practices for specific tasks.  These training videos are designed to educate workers on potential risks they may encounter and equip them with the knowledge and skills necessary to mitigate those risks effectively. Video inductions play a vital role in introducing new employees to the safety protocols and procedures specific to their work environment.  This initial training sets the foundation for safe practices from day one, ensuring that all workers are aware of potential hazards and understand how to navigate them safely. Video production for safety training In recent years, video production has become an increasingly popular method for delivering safety training.  Video training allows for visual demonstrations of safety procedures, making it easier for workers to grasp complex concepts.  It also offers the advantage of consistency in message delivery across different shifts or locations. One of the key benefits of using health and safety videos is their ability to provide visual demonstrations and explanations.  Unlike traditional methods such as written manuals or presentations, videos can effectively illustrate potential hazards, proper procedures, and emergency protocols.  This visual aspect enhances [...]

The Importance of Regular Safety Training for Industrial Workers2023-08-10T11:12:42+00:00

What Are The Best Video Production Apps For Your Phone?

In 2023, the power of video production is no longer limited to professional studios and expensive equipment. The advancement of technology has made it possible for anyone with a smartphone to become a video producer, and with a wide range of video production apps available, anyone can now create high-quality videos right from their phones. Video production apps have revolutionised the way we capture, edit, and share videos.  These apps offer a variety of features that allow users to shoot, edit, add effects, and even create animations with just a few taps on their phone screens. One of the key advantages of using video production apps is their user-friendly interface. They are designed to be intuitive and accessible to users of all skill levels. Whether you are a beginner or an experienced videographer, these apps provide tools and features that make it easy to create professional-looking videos without any prior knowledge or experience in video editing. Video editing capabilities offered by these apps are also impressive. Users can trim and merge clips, add transitions and filters, adjust colours and exposure levels, as well as overlay text or graphics onto their videos.  Moreover, many video production apps also include animation tools that allow users to bring static images or text to life with dynamic movements.  These animation features enable users to add engaging visuals and storytelling elements to their videos effortlessly. Here’s some of the video production and animation apps that we recommend. Aardman Animator is an easy to use [...]

What Are The Best Video Production Apps For Your Phone?2023-07-27T10:57:52+00:00

Meet The Shot Blast Media Team: Our Favourite Movies

The Shot Blast Media team are a small, experienced and captivated team who are incredibly passionate about bringing creativity to the video production industry. In this blog, you will learn about the team's favourite movies, why they enjoy working in the video production industry, and a little bit more about their career background! Lotty Wiltshaw, Director, formed Shot Blast Media in 2012 with one purpose in mind: to produce corporate videos that would go above and beyond a simple portrayal of what her clients do.  Lotty specialises in creative storytelling by using a multitude of skills acquired over a career which spans many years in video creation & production. Lotty’s previous years of experience working across Television Production for the BBC has also helped push her creative production skills forward as Director at Shot Blast Media. When she’s not working, she loves adventures. Lotty is always looking for a new city or country to explore, taking in the scenery, enjoying the food and getting involved with the local arts and music, as well as spending quality time with her family. What is your favourite film? My favourite film is Shawshank Redemption. It's a fantastic story. Very moving with compelling characters and sends out a message of hope.  Well written, well acted and well filmed too. All round perfect movie in my eyes. What do you like about working in the video production industry? We get to tell lots of stories, our own and other peoples whilst getting behind the [...]

Meet The Shot Blast Media Team: Our Favourite Movies2023-07-27T09:49:08+00:00
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