2D Motions Graphics & 3D Animation Video Production

2D Motion Graphics and 3D animation video production can tell a story in a multitude of ways. The possibilities of animation are endless. With a little bit of imagination, you can create a completely different world using characters, environments and a host of different subjects. Whilst a video production is still one of the most popular choices of video format out there, 2D and 3D animation is being used a lot more by companies, for both internal communications and marketing and promotional activity. Here is one of our client testimonials to explain why this format is beneficial for many types of companies and purposes: Why should your company use animation video production to deliver your message? There's plenty of reasons, for both 2D and 3D. Both can come in useful for different purposes and intent, so let us break it down for you. Animation can be used to create anything, meaning you aren't tied down by the limits of live action video. Animation can help to simplify topics in a more streamlined and visual way. The worlds and characters created can be used in exciting and enjoyable ways, therefore making this a fun format. Animation allows you to utilise lots of different colours to personalise your brand. It can be used to for just about any purpose you can think of. 2D Motion Graphics Animated video brings concepts to life that text or [...]

2D Motions Graphics & 3D Animation Video Production2019-05-30T15:37:32+00:00

Calling all manufacturers, engineers and construction companies! Why animation is crucial for your business…

If you work in any of the manufacturing, engineering or constructions sectors, you may already know how opportune video can be to your business. But within this, there's one type of video that is perfect for these sectors more than any other, and that is animation. The great thing about animation is that the possibilities are endless. You can pretty much do whatever you want and depending on what sector you are in, animation can assist in telling your story in various ways. We've put together this blog to demonstrate how an animated video can really benefit your company. Demonstrating a process The great thing about animation is that it can do things that a live video just wouldn't be able to do. 3D Animation is great for showing a technical process, or trying to showcase something in a particular way. Guides or 'how to's' are perfect examples of this. Say you want to demonstrate the creation of a product on an assembly line. It might be hard to show the process because it's too fast, hard to visualise or too technical. Animation will allow you to break down the process or object and simplify it so it's easier to understand. Using layers will also allow the viewer to see underneath or behind something to see a process that's enclosed or out of view. This helps to create something informative and more in-depth but made more simple to showcase or explain. Environments Animation allows you to create [...]

Calling all manufacturers, engineers and construction companies! Why animation is crucial for your business…2019-04-17T16:37:30+00:00

The Best Videos for Manufacturing and Engineering

It's a given that the manufacturing and engineering industries are evolving incredibly fast, especially with technological advancements and the talented people joining them. It's also a given that there are many more talented individuals who are looking to get into this line of work, with specified university courses being one of the best methods of education and preparing these people for the future. Yet even with these prospects, there are many opportunities for these industries to educate and inspire those who may not be too savvy on the subject. It just so happens that one of these opportunities is video, our favourite! You may be wondering how video can help your manufacturing or engineering business? How can it help your audience understand and get on board with who you are, and what you do? What type of video should you use to educate and showcase your company? Well, you've come to the right place. Video is our medium, and it can be yours as well. The Flagship or Brand Video Possibly the most integral type of video you could use for your company. This video should be all about you. Tell your audience who your company are, tell them what you do, but most importantly, tell them why. Why you do what you do, what makes you tick. This is the perfect way to give a top-tier presentation forward of yourselves and your brand, and it's also the best way to share your story. Let your audience know why [...]

The Best Videos for Manufacturing and Engineering2019-04-17T16:43:39+00:00

The Beginners Guide To Animation

This article will cover everything from the best programmes for 2D and 3D animation and tips on how to get started in the industry, there is so much software available. We'll offer our top suggestions, but it really does depend on your personal preference. Animation is easy to start, however it's incredibly difficult to master. The learning process never stops. Don't be disheartened. As Maya Angelou said, "All great achievements require time." You can start to create simple (but awesome) 2D animations, then gradually develop your skills and personal style. So where to start? The first thing you should do is have a look at what's around. Get inspired! What work do you like? Find out how they did it. Researching into other peoples work can give you a good place to start from. Animation can be done in many different ways and with multiple programmes, so our suggestion?... Start low cost Free or low cost programmes are always the best place to start. Most software will offer free trails so if you find one in your previous research that you'd like to try out. Make the most of it and see which works best for you. Blender  Blender is a free software that allows you to create professional 3D animations and models with a well laid out interface equipped with a variety of tools. The pros of Blender lay mostly with the range of features the software offers. There's options for 3D shaping, unwrapping, real time 3D/game creation [...]

The Beginners Guide To Animation2019-04-17T16:50:31+00:00