Why we took on Video Animation Production

As a Video Animation Company, we're very proud of the vast amounts of animation work we've done for many of our clients. Whether that be 2D animation or 3D animation, its a form of video that can communicate a lot of things better than a live action video. So why is that, and why is animated video so important to us? Animated video allows you to utilise lots of different tools to personalise your brand and give it character. It brings a fresh spark and adds something new whilst adding a touch of personality that's different from other types of video production. 2D animated video and 3D animation will stand out to your audience and catch their eye, especially when visualising something new or unseen before. Characters can be integrated within your animations, incorporating colours and creating various styles from cartoon like to a more professional style. Animation can help to simplify topics in a more streamlined and visual way. With the help of a video animation company, you can visualise how processes work, tell a story or take someone on a journey. A 2D model can be used for a high level communication, simplifying complex topics or subject matter that's naturally more unengaging. An animated format can transform this into something that totally different, eye catching and worth watching. Animation allows you to also create any kind of environment or scene. This means you’re not waiting for access or special permissions to film somewhere as you can just [...]

Why we took on Video Animation Production2021-02-23T13:25:17+00:00

‘It’s a Sin’: Our Spoiler-Free Review

We've been blown away by Channel 4's new show from writer Russell T Davies, It's a Sin. You've probably seen a lot of the marketing going around, as it's become Channel 4's most binged show. But what is it? The show tells the story of a group of gay youths studying in 1980's London. Our characters are having the time of their lives, drinking, dancing and forming close relationships. However, the infamous disease AIDS is becoming a household name, especially among the gay community. Back in the 80s, the disease was either not taken as seriously, or was severely ignored. The five part series explores how our characters deal with the disease in a time where their community wasn't as valued and respected as it is today. The way the show portrays this disease is very mature, yet unique. Davies almost portrays AIDS as if it is an actual supervillain of sorts. He makes it ominous and terrifying. And since not a lot was known about the disease during this period, the fact that the characters don't understand or comprehend it just extends how challenging and scary it can be, and even though we understand the danger of it, the people we're following and care for in the show don't. This just amplifies how fearful this show can be. It keeps you on the edge of your seat, hoping everything will be ok. The cast and performances are also top notch! Olly Alexander plays the main role of Ritchie fantastically. Our [...]

‘It’s a Sin’: Our Spoiler-Free Review2021-02-18T09:33:03+00:00

Pieces From Our Inspiration Wall

Since the pandemic started, it has given us time to slow down and reflect on many things, including business in particular. We've missed so many opportunities to meet and connect with clients and contacts old, new and potential. Instead, we've done it remotely, as good as it is, it is limited in a way. You miss making those connections with new people and learning from them. We'd hope a lot of our network could learn a lot from our experiences too, so we'd like to share our inspiration wall. If we have ideas we add them in the middle of the board. But our quotes and inspirational thoughts are shared around the edges. Here’s some of our favourites.  This one is great for when you talk about peaks and troughs in your career and business. When things get quiet, you get worried as a business owner. You like to be busy, as everyone does. If you’re overwhelmed with work,  you’re in a good place, as this gives you plenty of drive. We like this image as it is a really good analogy not to give up, regardless of your position. It’s a reminder to keep digging away and keeping that momentum going. Persistence pays off, as there’s always a diamond at the end of the road. This one is a firm favourite. A kid pulling a power pose. This is all about standing up straight in the mirror saying ‘yeah, I got this,’ giving yourself some positive affirmation. Say [...]

Pieces From Our Inspiration Wall2021-02-11T15:31:58+00:00

Industrial Videography: Our Favourite Videos Of The Year

Despite this 2020's unfortunate circumstances, we've still been able to work and to create plenty of helpful video content for our clients and contacts. Industrial Videography has still been incredibly important to so many this year, and we couldn't be more happy to assist those looking for corporate video for this business. So what have we cooked up this year? Well, here are a few of our favourite videos, and why they are our favourite. Our Brand Film for Glencroft A few months ago we travelled to the Yorkshire Dales to create a beautiful brand film for Glencroft, a wool clothing manufacturer. It was very exciting to create this film and tell this special story. We mixed corporate video and drone videography to capture a sense of the Dales and the story of the family featured. https://youtu.be/FzwPqdDPhTs Our Product Videos for Gentex Europe We created a series of videos detailing the products of Gentex Europe, a company that manufacture industrial respiratory protections systems. We developed four videos, each focusing on a different product for different circumstances, in which we blended corporate video and 3D animation to detail their products, on how they looked in the flesh and also how they were put together, exampled by the animation. https://youtu.be/6Q8LsZ1pkVs Our Social Distancing Videos Mid-year, we developed a series of 2D animated videos outlining social distancing and COVID-19 safety guidelines, for use in all workplaces. This was a huge and important campaign for the year especially with the dire need of [...]

Industrial Videography: Our Favourite Videos Of The Year2020-12-17T10:58:34+00:00

2020: Our Year In Review

2020 has been a horrible year, and there's no sugar-coating it. The pandemic has damaged so much, including businesses, and we've all struggled this year.  But through these hard times we've pulled together and made what we can work for us. It's been a learning curve for absolutely everyone. We wish everyone the best for the new year, to a better new year. But there have been good, even great moments for us this year, so here are the things that we feel proud of accomplishing. New services We're very happy to say that we managed to launch some new services this year. We revolutionised 360 video by introducing VR video services into our plethora of expertise, an exciting new venture that will revolutionise our filmmaking future. We also launched our interactive video service, a form of training video that blends interaction and linear film, which has already drummed up a lot of excitement among our clients and contacts. We're always looking for new avenues to go down and this year has been no different. Our COVID-19 safety videos https://youtu.be/iym-YoMsvp8 We wanted to help people as best we could this year. Our COVID-19 workplace safety videos were a massive focus for us in lockdown. Our animated projects helped a lot of our clients this year and we couldn't be more happier for that. It's important that companies stay as protected as possible in preventing the spread of the virus, and it still is. So this campaign will continue to be [...]

2020: Our Year In Review2020-12-17T09:47:46+00:00

A Review of 2020’s Innovative Christmas Adverts

With 2020 being a restricted year in many different ways, the world has had to adapt and innovate in whatever ways it can. For Christmas adverts this year, the same has applied, and many brands have had to push the boundaries with what limitations they've had. So, as the Christmas season approaches, here are our picks for the most interesting Christmas Adverts of 2020. John Lewis We know, we know. John Lewis is the go-to advert every Christmas. Although, we will say they have been lacking the past few years (apart from that tear jerking Elton John one!). However, this year they've managed to shine again. This ad displays a range of different types of filmmaking, including various types of 2D and 3D animation, with a little bit of live action mixed in there too. John Lewis worked with a whole host of different video production companies up and down the country, really giving back to the creatives who have lost just as much as everyone else has this year. This one really goes to show that a lot of passion and bright ideas can really pull something dynamic together. https://www.youtube.com/watch?v=Juv2c0xgGno Sainsburys Sainsburys are also well known for putting on quite a show with their Christmas adverts. This year is no exception. Instead of something grand and huge this year, Sainsburys have a gone for a three part, minimalistic campaign. Their three ads show three different families engaging in traditional Christmas activities, from the perspective of a home video [...]

A Review of 2020’s Innovative Christmas Adverts2020-12-01T12:14:42+00:00

Books and Novels: What We’ve Been Reading

We've not really mentioned before about our love for all things book. We love a good read, and if you don't believe us, you should see our office collection! We all read lots of different kinds of things, so you could say we're very diverse in terms of reading habits. For that reason we've put together a few of our reading recommendations, so if you've got some free time and fancy diving into a good book, we've got you covered. Salem's Lot by Stephen King It wouldn't be a book recommendations list, or even the month of October, if we didn't add in a spooky book. What other author could write a scary book perfect for Halloween? Salem's Lot is one of Stephen King's most classic horror novels, set in the eponymous town where an author fights a group of evil vampires, who are taking over the town person by person. This book helped to bring vampires back into the mainstream after Bram Stoker's Dracula. If you've ever gotten bored over the masses of vampire media out there, this novel will change your mind completely, and make you scared of them once again! Sapiens: A Brief History Of Human Kind by Yuval Noah Harari If you're in the mood for something more educational and insightful, this book could be the perfect companion. Based on a series of lectures taught by the author, the book looks into the history of evolution and where we have ended up. Delving into everything that makes [...]

Books and Novels: What We’ve Been Reading2020-10-15T13:03:56+00:00

The Best Spotify Playlists for Working

Whether you're back working in the office or you're continuing to work from home, Spotify is everyone's best friend at the moment. Whether it be a podcast or audio book, Spotify has everything, and of course we can't forget it's biggest feature, music. Depending on how you work, you may listen to any of these things, or none at all. But at Shot Blast Media, we always listen to a range of different music to get us through the day. If you're wanting to listen to some new music, or even music you haven't heard in a long time, here are some of our top Spotify playlists you should listen to when you're working. Lo-Fi Beats to Study/Relax To This one is exactly what it says on the tin. It's a very famous playlist, amassing tons of views on YouTube and Spotify, and for good reason. If you need something chilled out and relaxing to listen to whilst you work, a calming playlist such as this can really get you in the working headspace. Film Scores and Soundtracks We're a corporate video production company, and with our love of video, comes our love of film. And with that love of film, comes our love of film scores. There's a lot of film score playlists on Spotify, but this one has to be our favourite. John Williams, Hans Zimmer... you name the film composer, they're in here. It's a very different and specific playlist but if you're looking for a [...]

The Best Spotify Playlists for Working2020-08-18T15:10:55+00:00

Our Favourite Podcasts

Looking for a new podcast to add to your listening habits? As well as our new podcast, we've been busy listening to plenty of different shows from a plethora of different hosts and figures. We thought we'd share our podcast passions with you and give you some suggestions if you're up for finding a new addiction. Last Podcast On The Left The Last Podcast on the Left features comedian and podcast host Ben Kissel, along with Marcus Parks and actor Henry Zebrowski, all of whom are longtime friends. They talk about a variety of topics, all rooted into horror, mostly real life horror. Serial killers, conspiracy theories and the like are looked at and talked about in a dark comedic type of way. It's very unique and the hosts are an absolute delight despite the interesting yet dark subject matter. Sardonicast Three YouTube personalities, YMS, I Hate Everything and Ralph Sepe present a fortnightly podcast where they turn on their complaining brains to talk about film and TV news, as well as having other YouTuber guests on to discuss their favourite movies of all time. If you like listening to a colourful group of hosts have a hilarious moan about the world of film, this could be the podcast for you. Real Crime Profile This award winning podcast presented by a group of criminal experts looks at profiling from a plethora of criminal cases. They've looked at a couple of high profile cases such as the Steven Avery case [...]

Our Favourite Podcasts2020-08-18T15:12:21+00:00

Virtual Exhibition Tours: An Online Experience Like No Other

With the COVID-19 lockdown easing gradually, companies are now looking to prepare themselves for a return to business as usual, and part of this will be the return of exhibitions and trade shows. However, it is clear that this return won't be as normal as it was. Organisers are now planning a safer and more innovative way of helping companies to market themselves to potential new clients. The Virtual Exhibition is the answer to this, an online method of 'visiting' trade shows. There are lots of organisers rushing to take advantage of this idea and it has the workings to be very popular - and some are already in motion. So, how do virtual exhibitions work exactly? In a similar sort of fashion to Google Maps, the exhibition lets you click around and zoom into areas you're interested in, all the while using the arrow keys on your keyboard to move yourself around the virtual hall. As you come to a stand, you can click on the company logos on the stands to get a closer and in depth look at the exhibitors stand. Just like real life. Doing so will let you have deeper conversations with these exhibitors by allowing you to e-mail or call them to have a deeper chat. Whilst this may not have the same personable aspect trade shows have, it is a lot safer. What are the advantages of a virtual exhibition? Well first things first, it's a lot cheaper. For exhibitors, and for [...]

Virtual Exhibition Tours: An Online Experience Like No Other2020-06-24T16:00:27+00:00
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