La Romantica Beds discovered us by coming across our own parody marketing skits that we had produced for ourselves. Our skits had been getting lots of new attention to our site and brand. They approached us with the task of creating a parody marketing video production that we hadn’t done for any of clients before. A short and witty film that would help them to gain new customers with a laid back approach.
With the purpose of selling beds and mattresses, we worked with La Romantica closely to infuse their slogan ‘beds to fall in love with,’ with a sharp and funny edge. With inspiration from the popular TV show First Dates, we created a parody clip of the show featuring a contestant named Amy, who was looking for the perfect relationship. You can see the film right here:
Working with La Romantica was a delight, and for us to try something new with our filmmaking, they were the perfect collaborative partners. We made sure we listened to every concern the client had on how they wanted to approach the video, and in the end we couldn’t be happier with how the project came together. From this, we are pleased to say we are very excited to work on more parody marketing in the future. Working in such a fun environment to create something we can look back on again and again for a chuckle brings us a lot of joy.
We have lots of plans for our own content too, so stay tuned to see what we have in store.
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