Animation Studio London

Great stories capture attention and create a lasting, emotive connection that truly builds brands.

Case Studies

Our approach

With our experience in 2D & 3D animation video and product animation, we can showcase business communications whatever their shape or size to transform your message into one which is simple but effective. As the top-rated corporate video production company in Yorkshire and animation studio London, we work with organisations large and small across the UK and the world, telling your story. Our BBC background ensures a high-quality broadcast experience on every project, working in sync with your company goals and strategy, shaping your campaign through video content that’s within your budget and delivers results.

Visit our process page to find out what goes into a video production.

Elements of 2D Video Animation

Animation content development – planning all steps and the process of the 2D animated video.
Script writing – the writing down of the movement, actions, expression and dialogue of your video’s story.
Motion design animation – the crafting of the movement of the video animation.
Customised graphic design – design of all motion graphics to meet your needs and wants.
Animation production – the works and building of your 2D animation.
Animated subtitles – the creation of animated wording in your 2D video.
Multi language options – implementation of multi language voiceovers across different versions of your video.
Illustration – the drawing and framework of the animated elements.

Elements of 3D Video Animation

3D rendering – the transformation of 3D model with added effects like lighting and textures.
3D animation – the overall animation of the 3D elements of your video.
3D walkthroughs – moving video animation that showcases environments and settings.
3D modelling – the development of digital objects that will be animated and given movement.
CGI architectural visualisation – creation of digital models of structures, buildings, and other settings.
3D illustration – the drawing and framework of the animated elements.
VFX – the creation of any animated on-screen imagery.
3D logo animation – the development of your company logo in a 3D animated form.
Product animation – turning your product into a 3D animated model working from CADs.

Explainer Company Video

This 2D animated video production is probably the most popular type of video animation. The animated explainer video, details a product or service in a short, snappy and punchy way. A company utilising an animated explainer video can detail features and benefits along the way, use character animation or animate objects and environments to give the video a custom feel. Explainer videos also add vibrancy and provide a unique way of describing a company, business, or giving a demonstration where a filmed video production isn’t as relevant.

2D Product Animation

2D product animation, a type of video production is a great way to showcase your business product in a truly unique and creative way. 2D product animation unlike 3D animation provides a 2D visual representation of your product. This format is less in depth than 3D and is better suited to telling a story about the product itself, how it works or how it might interaction with a person or environment. This provides businesses with an ideal animated sales video tool that is completely custom. A 2D animated product video could also be used to provide an animated product demonstration, showing a concept or how a new product coming to market might work.

3D Product Animation Video

3D product animation is designed to promote a new or existing product range. These types of animated videos are ideal to communicate specific features and benefits, to help build a high quality sales tool to drive it through to market. 3D animations can be designed to generate excitement and buzz around something new and unique. Products that are still conceptual can benefit from 3D animation technology to create interesting and engaging communications to showcase how this product may look through 3D visualisation. This can help attract funding and move development to the next stage.

Health & Safety Animation

This type of 2D animated video production is educational, topical and information based. Updating traditional health and safety content into a modern animated design offers a different perspective and approach to presenting information that is otherwise ‘dull and uninspiring’. 2D animation production for health and safety themes such as confined spaces, working at height and life saving rules refreshes and brings very important messaging to life. Businesses and companies can benefit from custom animated video content that is designed to innovate, engage and inspire.

3D Reconstruction Video

Designed to recount or re-enact an event or incident that took place the reconstruction video is a valuable piece of video content. 3D animated video and film based video production work particularly well for this type of theme. 3D animation gives the advantage of showing exactly how something happened in detail whilst still controlling the environment or setting. Film production has to rely on a ‘mock up’ to show the relevant information to the story. A blend of both 3D animated film and film would provide an in depth account, useful for safety information and internal awareness based video content.

3D Animated Marketing Videos

3D animated marketing videos are the perfect tool to showcase your brand, product or service. 3D animation allows an in depth look into something new and exciting. Marketing videos should capture the attention of your audience and 3D animation videos for business presents the perfect opportunity for companies to create the look, feel and message from scratch. 3D animation video also works well for products and services that would be otherwise limited if using film. For example companies that have premises with limited access or companies that are unable to host a film crew may want to consider animated marketing videos as an alternative.

Animated Marketing Videos

Marketing videos can be produced in a number of different ways. The benefit of using animated content means the video production can be changed at a later stage with very little fuss and effort. Unlike filmed video content that can out date quickly, animation once it’s built can be easily added to or adapted for another purpose. Animated marketing videos help companies to capture their audiences attention, through fast paced custom designed graphics and interesting transitions. Marketing videos using animation can be utilised on all major digital platforms as well as a businesses website. Animated marketing videos are the perfect custom sales tool for many companies.

Frequently Asked Questions

What is the difference between 3D and 2D animation?

The difference between a 2D animation and a 3D animation is that a 2D animation only moves vertically and horizontally in its space, whereas an object designed using a 3D animation process can move through the depth of its background.

You will find that most 3D animation is produced through computer generation, while the majority of 2D animation is done in illustrated form.

Is 3D video more expensive than 2D video?

Sometimes yes, sometimes no. 3D animation may require modelling work for objects, people or environments. Depending on the level of detail required this can take time to produce which will lead to a higher cost. If this video is a longer duration too then it will cost more to produce than a shorter more basic 3D video.

Why is animation video production important for your business?

Animated video has the power to turn your business marketing and in-house communications into something unique and even more engaging for your audiences due to it’s in-depth detail and special presentation.

What types of 2D animation are there?

The animated explainer video, details a product or service in a short, snappy and punchy way. 2D product animation, a type of video production is a great way to showcase your businesses products in a truly unique and creative way. This format is less in depth than 3D and is better suited to telling a story about the product itself. The 2D animated video production that teaches health and safety is educational, topical and information based.

What types of 3D animation are there?

3D animated explainer videos follow an educational theme, documenting the steps involved in a process. 3D product animation is designed to promote a new or existing product range. These types of animated videos are ideal to communicate specific features and benefits, to help build a high quality sales tool to drive it through to market. 3D animated reconstruction videos recount or re-enact an event or incident that took place the reconstruction video is a valuable piece of video content.

What stages are there to the animation production process?

The pre-production process includes planning, storyboarding and scripting. The production and post-production is mixed into one stage, where the development and modelling work for the animation is done at the same time.

Will there be music in the animation?

Yes, we will add a suitable music track if this is what you desire for the animation. We will pick a music track that sets the tone of the animation and intrigues the audience.

We have a fantastic large music library with all sorts of genres and moods, so we will find one to fit perfectly with your 2D or 3D animated video.

Can you match our branding and graphics in the animation?

Yes, we can cater to your guidelines and match everything including style, font, colours and tone.

Can you provide ideas for the animated video content?

Yes, we can. The Shot Blast Media team are fantastic at coming up with unique and engaging animated video content for businesses to use as part of their content marketing. We have more than 10 years’ experience in video creation and we excel in creating impressive 2D and 3D animated videos.

Get in touch with us today if you want to discuss 2D or 3D animation video ideas in more detail: 0113 288 3245.