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So far Maddy has created 100 blog entries.

Christmas Video Marketing: Tips for Businesses

During the holiday season, businesses have a great opportunity to engage with their audience through Christmas video marketing. Videos are a powerful tool for capturing attention and conveying messages effectively. In this article, we will explore some valuable tips for businesses looking to leverage video production and marketing during the festive season. Video marketing during Christmas can help companies create a strong emotional connection with their target audience.  By incorporating festive elements and themes into their videos, businesses can tap into the holiday spirit and evoke positive emotions in viewers. One important tip is to plan ahead and start early. Christmas is a busy time for everyone, so it's crucial to begin the video production process well in advance.  This allows companies to ensure that they have enough time for brainstorming ideas, finding actors or staff to be in the video, scripting, getting costumes, location and props ready, filming, editing, and any necessary revisions, as well as sorting a marketing strategy around this so that your target audience will see the video. Another top tip is to focus on storytelling. A compelling narrative can captivate viewers and make your company video memorable.  Consider incorporating elements such as heartwarming stories, humour, or even showcasing how your products or services bring joy during the holiday season. We’ve also seen businesses create parodies of their favourite Christmas films or books, which work well to make their audience laugh and engage with the content. Additionally, it's essential to optimise your videos for various [...]

Christmas Video Marketing: Tips for Businesses2023-10-20T10:41:44+00:00

Why Should You Use Corporate Video Production For Social Media?

In today's digital age, corporate video production for social media has become a powerful platform for businesses to connect with their target audience.  One highly effective way to engage and captivate your audience on social media is through corporate video production. Corporate videos are professionally produced videos that showcase your brand, products, or services.  They can be used across various social media platforms, such as YouTube, LinkedIn, and even TikTok.  We recommend creating videos that can be repurposed into a shorter, portrait style content for social media platforms such as TikTok and YouTube Shorts, as it is easy to reach a large audience on these channels. Here are a few reasons why you should consider using corporate video production for your social media strategy: Increased engagement: Videos have the ability to grab attention and convey information in a more engaging and memorable way compared to text-based content. By incorporating corporate videos into your social media strategy, you can significantly increase user engagement with your brand. Improved brand visibility: Social media platforms have millions of active users who are constantly scrolling through their feeds. By creating and sharing high-quality corporate videos, you can enhance your brand's visibility and stand out from the competition. Enhanced storytelling: Video content allows you to tell compelling stories about your brand or products in a visually appealing manner. Through creative visuals, music, and narration, you can evoke emotions and create a deeper connection with your audience. Versatility across platforms: Corporate videos can be tailored to [...]

Why Should You Use Corporate Video Production For Social Media?2023-11-07T12:29:53+00:00

Filmmaking, Drone Regulations, and Video Production Career Advice | Lights, Camera, Conversation!

In our new episode of our Lights, Camera, Conversation podcast, Byron Sheldon and Maddy Goddard discuss filmmaking top tips, drone videography regulations, behind the scenes of video production, and the best way to start your career in the film industry! Watch Byron's grad film. Watch Maddy's grad animation. Watch more of our podcasts. Check out the podcast on YouTube. Your Industrial Story Starts Here Press the button. Make the call. Transform your media. +44 (0)113 288 3245 [email protected] Contact Us

Filmmaking, Drone Regulations, and Video Production Career Advice | Lights, Camera, Conversation!2023-11-29T09:46:02+00:00

How to Choose The Best 3D Animation Studio For Your Business

Choosing the right 3D animation studio is crucial for creating high-quality animated videos that effectively showcase your products or business.  Animation videos can be used for a variety of purposes and they are a popular option for organisations when deciding on what video content to commission, as 3D animations are always unique and memorable. With numerous options available, it's important to consider several factors before making a decision. Firstly, evaluate the portfolio of the animation studio. Look for examples of their previous work to determine if their style and quality align with your vision.  Pay attention to the level of detail, fluidity of motion, and overall visual appeal. Is it similar to what you were envisioning for your video project? Next, consider the expertise and experience of the studio in creating animations specifically related to your industry or product type.  A studio with relevant experience will have a better understanding of how to effectively communicate your message through animation. At Shot Blast Media, we have worked on a variety of 3D animations for businesses across the world! We specialise in creating unique product animations, explainer animations, health and safety animations and marketing animations for organisations. View some of our latest 3D animations here. Additionally, assess the animation studios technical capabilities. Ensure that they have access to advanced software and equipment necessary for producing high-quality 3D animations.  This will ensure that your animations are visually appealing and up-to-date with industry standards. Another important factor is communication and collaboration. Choose an [...]

How to Choose The Best 3D Animation Studio For Your Business2023-11-07T11:57:11+00:00

Intermediate Level: Drone Regulations and Advice

In this new Alchemy of Film video course, Byron, Camera Operator, Drone Pilot and Editor at Shot Blast Media, will give you the best advice regarding drone regulations. Byron's top tips for drone videography are vital for drone pilots and drone owners within the UK. Thinking about purchasing a drone? Watch this video to find out lots of crucial information about flying.Let us know what else you'd like to learn on our Alchemy of Film video courses in the future! Back to courses Downloadable Content Members Forum

Intermediate Level: Drone Regulations and Advice2023-11-21T08:56:08+00:00

How Can 2D Animations Be Used Within Industrial Businesses?

2D animation has become an increasingly popular tool for industrial businesses to effectively communicate and engage with their audience.  Animated videos can be a powerful way to showcase complex industrial processes, products, and services in a visually appealing and easily understandable manner. What are the advantages of using 2D animated videos? One of the key advantages of using 2D animation within industrial businesses is its ability to simplify technical concepts.  Complex machinery, intricate production processes, and detailed product specifications can be challenging to explain through traditional means.  However, with animated videos, these concepts can be broken down into simple visuals that are easy for viewers to grasp. Moreover, 2D animation allows for creative storytelling that can bring life to the brand of an industrial business.  By incorporating characters or mascots into the animations, companies can create a relatable and memorable brand image that resonates with their target audience. Furthermore, animated videos are highly versatile and can be used across various platforms such as websites, social media channels, presentations, trade shows, and more.  They have the potential to increase brand visibility and attract potential clients or investors by effectively conveying the unique selling points of an industrial business. Using animated videos for training purposes Animated videos have also proven to be effective in training and educational purposes within industrial businesses.  Whether it's providing step-by-step instructions on operating machinery or demonstrating safety protocols in a visually engaging way, 2D animations can enhance learning experiences and improve information retention among employees. The [...]

How Can 2D Animations Be Used Within Industrial Businesses?2023-10-26T13:22:32+00:00

The Future of 3D Animation in Business

In recent years, 3D animation has become an integral part of the business world, revolutionising the way companies communicate with their audience.  What does the future hold for 3D animation? The future of 3D animation in business holds immense potential for creating engaging and visually stunning video content. One of the key areas where 3D animation is making a significant impact is in business videos.  With its ability to bring ideas and concepts to life, 3D animation has become a powerful tool for storytelling, showcasing products and services, and brand communication. It allows businesses to create captivating videos that not only grab attention but also effectively convey their message. 3D animated videos offer versatility in terms of content creation. They can be used for various purposes such as product demonstrations, explainer videos, training materials, and promotional campaigns.  This flexibility allows businesses to tailor their messaging according to their specific needs and target audience. As technology continues to evolve, we can expect even more exciting developments in the field of 3D animation and video production for businesses.  Technological advancements in video production Advancements such as virtual reality (VR) and augmented reality (AR) are already opening up new possibilities for immersive storytelling and interactive experiences. As a video production company and animation studio, we utilise the interactive elements of video making for clients across the globe to make their content more engaging and compelling for their target audiences. Interactive video can provide a number of different clickable actions in relation to [...]

The Future of 3D Animation in Business2023-10-26T10:48:16+00:00

International Marketing Day: The Importance of Marketing in Businesses Today

International Marketing Day is taking place on the 4th of November this year, and is an annual event that highlights the significance of marketing in today's business landscape.  With the rise of digital platforms and the increasing importance of online presence, marketing has become a crucial aspect for businesses to thrive and succeed. As I'm sure you will have noticed, even small businesses nowadays hire marketeers to run their social media accounts and create original content for them, as well as helping with blog writing, SEO, campaigns and more! One key aspect of modern marketing is video marketing. Videos have become a powerful tool for businesses to engage with their target audience, convey their brand message effectively, and drive conversions from leads to sales.  The use of video production in marketing strategies has proven to be highly effective in capturing attention and leaving a lasting impression on viewers. As experts in the video production space, we are starting to see more and more businesses move towards digital marketing and video marketing in their campaigns and strategies. We see organisations creating brand videos, event videos, promotional videos, product and service videos and more! Our regular content packages help our clients by providing them with monthly videos to use across their social media channels, YouTube and website.  These video, podcast and animation packages are gaining popularity for businesses due to the current need to stand out from the competition with engaging and unique content. Utilising regular video content also helps majorly [...]

International Marketing Day: The Importance of Marketing in Businesses Today2023-10-20T14:06:35+00:00

Unveiling the Haunting Secrets of Horror Films and Ghost Stories | Lights, Camera, Conversation!

In our new Halloween special episode of our Lights, Camera, Conversation podcast, Lotty Wiltshaw and David Mead from Shot Blast Media discuss their favourite horror films, spooky ghost stories and more!Watch more of our podcasts.Check out the podcast on YouTube. Your Industrial Story Starts Here Press the button. Make the call. Transform your media. +44 (0)113 288 3245 [email protected] Contact Us

Unveiling the Haunting Secrets of Horror Films and Ghost Stories | Lights, Camera, Conversation!2023-10-31T08:53:24+00:00

Horror Films Based on True Stories

Horror films based on true stories have captivated audiences for decades. These movies take inspiration from real-life events, adding an extra layer of terror and suspense to the viewing experience.  Whether it's a haunting, a serial killer, or supernatural occurrences, these films tap into our primal fears and leave us with a lingering sense of unease. For horror enthusiasts, these movies offer a unique blend of entertainment and intrigue. They provide a chilling reminder that sometimes truth can be stranger - and scarier - than fiction.  By drawing from real events, filmmakers are able to create narratives that feel grounded in reality, making the scares all the more effective. Halloween is often associated with horror films, as people seek out thrilling experiences during this time of year.  From classic titles like "The Exorcist" and "Psycho" to more recent releases like "The Conjuring" series and "Hereditary," horror films based on true stories continue to be popular among audiences. Here are some horror movies we found that are based on real life stories:  The Exorcist (1973) The Exorcist movie is based on a book, which is based on the real-life of a boy who was possessed by demons in 1949. The movie stars Linda Blair, Ellen Burstyn, and Jason Miller, the movie made $112.3 million worldwide. The real exorcism was so frightening that there have been books written on some of the people who witnessed it. The Texas Chainsaw Massacre (1974) This film is based on America’s famous serial killer Ed [...]

Horror Films Based on True Stories2023-10-02T14:03:47+00:00
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