The best tips on using LinkedIn to excel your company’s marketing

LinkedIn is almost definitely the world's most popular social media site for companies networking with different businesses. Compared to the relaxed and personal vibe of other sites like Facebook and Twitter, LinkedIn is the perfect tool for companies in various sectors. This isn't for connecting with friends like most social media, this one is special, and can do so much for your company in comparison to other platforms.  If you and your company don't have a presence on it, you're missing out! We are extremely passionate about the network we have and the connections we make. LinkedIn is a fantastic community and is very opportune for your business. That's why we've put together a guide full of tips to help your company stand out from the crowd on LinkedIn. If you want your digital marketing to step up to the next level, then look no further. Post regularly You would be very surprised to know that many companies don't actually keep their company LinkedIn and professional profiles up to date. The key to staying relevant and being kept in the eyes of your connections is to make sure you're always posting. Of course, keep your posts relevant and don't just post for the sake of it, but make sure it's a few times a week. In fact, many of your connections will love seeing that you're posting weekly, showing that you're always up to something and are keeping busy. Promote your clients Whilst your company page is key for [...]

The best tips on using LinkedIn to excel your company’s marketing2019-04-17T16:29:28+00:00

The benefits of drone filming and how companies are making the most of this new technology

From Video Production to Animation, there are so many different types of video you can use for your company. One type that we feel needs a lot more attention is a relatively new one, which so many companies are moving to use nowadays. We're talking about Drone videography. We've talked about drones a few times before, but the great thing about them is that they are ever-changing. A drone can do so much for your company that a regular film production can't, and the development of modern technology only reinforces this. We've come up with some ideas and tips for drone film and why you should be using it for your company - whatever sector you're in. Affordable and time saving What's great to know first off about drone film is how affordable it is and how much time it saves in comparison to the alternative (shots from a helicopter!) One drone pilot and a days shoot will enable you to capture a lot of footage, potentially across multiple sites. This can be used as 'bolt on' feature to add impact and that WOW factor to your existing video project or the footage could be used for surveying various areas, land and buildings. Vast sites can be captured quickly and easily with the use of a drone. They are quick to set up and once the survey has been performed first and you've got the all clear, you're good to fly. https://www.youtube.com/watch?v=c2bQhsyN2YI Application of drone filming Drone film [...]

The benefits of drone filming and how companies are making the most of this new technology2019-04-17T16:34:39+00:00

Why video testimonials are revolutionary for your business

We all love a good review. Knowing that you and your business delivered service outstandingly to a happy customer is always a great feeling. It's also key to get these reviews shared, to advertise to your future clients to show how good you really are! But we know of an alternate way of showing your feedback to potential clients, one that is very unique and opportune for many companies. We're talking about video testimonials! So many businesses are turning to video testimonials for their marketing campaigns. As video storytellers ourselves, we've put together a guide on why this genius idea is a perfect fit for any business looking to gain some new attention from their feedback. We've been producing our own testimonials this week, so we thought we'd give you a helping hand with yours. A personal touch It may sound obvious, but a video testimonial really is a personal experience for any viewer. Actually having the reviewer sat, talking to a camera and giving an honest opinion feels so much more natural and real. It's almost as if the reviewer is talking to your new viewers one on one. Anyone can write a testimonial, but capturing it on video just gives it that extra special touch. Videos trigger emotions, and if your viewer senses these feelings in the testimonial are real and authentic, they're more than likely to take a keen interest and trust in what is being said. Keep things authentic Authenticity is crucial for video [...]

Why video testimonials are revolutionary for your business2019-04-17T16:36:53+00:00

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